Each November brings about National Adoption Awareness Month. This month was originally a State-based initiative that was founded to encourage the adoption of children (who are legally cleared for adoption) in the U.S. foster care system. It has become a Nationally recognized month, and unfortunately, it’s commonly accepted meaning has changed. Rather than sticking with the month’s original intentions, various adoption groups, agencies, and adoption facilitators alike have used the awareness of adoption this month brings to advertise all types of adoption. The misinformation that is spread as a result of aggressive marketing is only part of the problem: the actual purpose of the month is negated because attention is diverted away from the needs of those children in foster care.